Skip to main content
Centre for Banking Institutions and Development
City Scape with various currency icons

Financial Literacy as a National Strategy

Stacks of coins create shadows across a graph

Professor Dennis Philip and Professor Panayiotis Andreou, researchers at the Centre for Banking, Institutions and Development (CBID) at the Business School have undertaken important research to understand the multi-faceted role of financial literacy for a household’s financial behaviour in the national context of India and Cyprus.

About the Research

In 2016, following several years of research and collaboration, the University signed a Memorandum of Understanding (MoU) agreement with the Indian Government’s National Centre for Financial Education (NCFE) to undertake research to measure and map India’s financial literacy levels.

The project involved designing and analysing India’s nationally representative financial literacy survey, along the Organisation for Economic Co-operation and Development (OECD) guidelines. Factors were then examined to explain lack of financial awareness about the existence of (basic to advanced level) financial products and the limited ownership in financial products. From this a financial literacy index was created which also studied the role of financial literacy in empowering women to take on financial decision-making within households.

This successful research programme led to also specific research in Cyprus, and a substantial contribution to the assessment of financial education policy in Cyprus. A full-scale survey was undertaken among Cypriot university students for the first time in 2016, prompted by the anecdotal evidence of lack of financial knowledge, with the aim of starting a financial education policy debate in Cyprus.

The study utilized the previous research experience to undertake fieldwork and gather nationally representative survey data of Cypriot students aged 18-24. Students from the five biggest Cypriot universities, representing 80% of all Cypriot students, participated in the survey. The findings of the research pointed out very low levels of financial literacy (lower than the OECD average) among the younger generation in Cyprus, resulting in lack of understanding of credit card debt and fraudulent investments (Ponzi schemes). The research highlighted the lack of financial education and training in schools and universities. It was recommended that a nationally representative survey should take place for the whole population.

Research Impact

The research provided an important evidence base for collaborating with the Central Bank of Cyprus (CBC) to develop a first national strategy for financial education in Cyprus.

The first stage involved designing a nationally representative financial literacy survey to map and measure the financial literacy levels across the country. An analysis of the benchmark survey data was also undertaken. In 2019, the Central Bank of Cyprus (CBC) and Durham’s researchers co-authored a high-level White Paper, which documented for the first time the financial literacy levels in the country. The White Paper fed into policy discussions on implementing financial literacy materials into the educational system of the country.

The findings were discussed at three high-level policy gatherings at the CBC and extensively covered in the national media; this has led to grassroots public organizations, municipalities, commercial banks, economic associations and educational institutions responding with new initiatives such as financial awareness programmes and financial literacy skills development courses for the public.

Professor Dennis Philip and Professor Panayiotis Andreou are part of the ad-hoc scientific committee advising the articulation and implementation of the National Strategy for Financial Education in Cyprus.

More information