Staff profile
Overview
https://apps.dur.ac.uk/biography/image/2383
Yuge Dong
Biography
Biography
Currently a full- time PhD student in marketing and international business from 2020, Yuge received her Master from the University of Manchester in 2019. Her research focuses primarily on international exporting activities, meta-analysis, and digital strategies.
Mini Biography
PhD in Marketing; MSC International Fashion and Marketing, the University of Manchester, UK; BA Business Administration, Jiangnan University, Chin
Research interests
- International marketing Meta-analysis Digital strategies
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